Radiant Image helps people to find their true colors—literally. By honing in on their clients’ individual characteristics like hair, eye, and skin color, face shape and body proportions, Radiant Image helps people choose makeup and clothing that works best for them. Because their personal styling and business services are as unique as the client’s that receive them, their logo and branding had to be on point.

The client wanted a brightly colored logo that reflected a feeling of radiance. A handwritten typeface was chose to reflect the personalized nature of the services offered.

Business cards and trade show graphics followed soon after, along with a poster, rack card, and direct mail pieces.